belt video strives for high impact among teens
Teens have a higher fatality rate in motor vehicle crashes than any other age group largely because they have lower safety belt use rates than adults, according to the National Highway Traffic Safety Administration.
In Idaho, drivers between the ages of 15 and 19 account for one out of every four crashes, said Josephine OConnor, ITD Office of Traffic and Highway Safety.
The sad thing is, many fatalities and injuries associated with those crashes could have been prevented if only (teens) had worn their seat belts.
In an effort to change attitudes that may keep teens from buckling up, the OTHS will sponsor multimedia presentations in junior high and high schools this fall. The presentations are projected onto 10-foot screens and incorporate loud music and fast-paced images. Teens are encouraged to make good choices, including wearing seat belts and not drinking and driving.
Famous faces, from rock stars to football players, share
personal stories about poor choices that affected their lives.
In the video, Jennifer, now 16, urges other teens to buckle up, even if its not the thing to do or isnt cool. A dancer, she tells viewers that she wouldnt be able to perform with her dance team had she been without the seat belt at the time of the crash.
Misty Taylor, former Miss Idaho, is the videos narrator and on-camera host. She talks about seat belt use as she wanders through an auto salvage yard.
Seat belts dont mess up your hair, wrinkle
your clothes or restrict your breathing, but they can save your life,
Taylor says amid a collection of totaled cars and trucks. But
seat belts need to be fastened before you need them.
Failure to buckle up isnt the only factor putting teens at risk for higher fatality rates in crashes. Many teens frequently engage in high-risk behaviors, such as speeding and/or driving after using alcohol or drugs, while still learning the new skills needed for driving.
Studies also show that teens may be easily distracted while driving, according to NHTSA.
Americas youth population has increased by more than 12 percent since 1993 and is expected to increase by another seven percent by 2005.